5sec.io
Above the Fold Audit

Every first impression, taken apart and rewritten

The free five-second test checks one hero. The Above the Fold Audit scores everything a visitor sees before they scroll a pixel, on the ~15 pages that make or lose the sale, against a 12-point rubric. Then it benchmarks your competitors and rewrites your weakest copy so you can paste the fix.

The methodology

The Above the Fold Test

Every visitor decides in five seconds. We put every key page of your site through that moment: six passes, in the same order, every time.

01

Capture

Every key page loaded the way a first-time visitor gets it.

02

Five Second Test

Five seconds per page. What landed, what got missed.

03

Full Journey

Home to pricing to signup. Where the story breaks between pages.

04

Competitor Benchmark

Three rivals through the identical passes.

05

Fold Score

12 checks per page. Every finding quotes the copy behind it.

06

Fixes

Your weakest pages rewritten, in priority order.

Same six passes. Same twelve checks. Same scale. Every page, every site, every time.

The honest question

Why not just ask ChatGPT?

Fair question. Yes, there's AI inside this. That isn't the difference. Paste a URL into a chatbot and you get an opinion that changes with the prompt. Here you get a test.

Pasting your URL into a chatbot
The Above the Fold Test
Consistency
A different answer depending on how you phrased it, and on the day.
The same six passes and twelve checks, in the same order, every single run.
Scope
The one page you pasted.
~15 key pages, plus the journey between them.
Evidence
Advice that sounds right, with nothing to check it against.
Every finding quotes the exact copy or element that triggered it.
Competitors
Whatever it half-remembers about your market.
3 named competitors put through the identical passes.
A score
None. Nothing to compare, nothing to track.
A Fold Score you can re-run after a redesign and watch move.
What you end up with
Suggestions you still have to turn into copy yourself.
Your five weakest pages rewritten, ready to paste.

The report

What you get

Everything in the report, nothing held back.

~15 pages

Every page that makes or loses the sale

Homepage, pricing, product and landing pages: the ones a first-time visitor decides on.

12

Evidence-cited rubric

Every finding quotes the exact copy or element that triggered it.

3

Competitors benchmarked

Where they out-communicate you, side by side.

5

Your weakest pages, rewritten

Headlines, subheads and CTAs, ready to paste.

↑

Prioritized action list

What to fix first for the biggest lift.

See a real report

This is the full report, page for page, for a fictional company, so we can show everything.

View the sample report →

Ordering

How ordering works

From your URL to a full report in 5 business days.

https://yoursite.com Send
01

Send us your URL

No calls, no access to your analytics, no onboarding. Your site is public. That's all we need.

auditing
02

We audit

Every key page and up to 3 competitors, checked the way a first-time visitor experiences them, cookie banner and all.

✓Findings
✓Benchmarks
✓Rewrites
03

You get the report

Within 5 business days: findings, benchmarks, rewrites and the priority list, as a link you can share with your team.

No subscription, no upsell call.

Order it, get the report and fix your website.

Above the fold

Above the Fold Audit

Everything a visitor sees before they scroll a pixel: scored, benchmarked and rewritten.

€249 one-time

  • ~15 key pages scored above the fold
  • 12-point evidence-cited rubric
  • 3 competitors benchmarked
  • Your 5 weakest pages rewritten
  • Prioritized action list
Order now

Need below the fold too? See the Full-Page Audit.